Commercials
As Senior PR Manager, I had the incredible opportunity to script-write, produce, and direct commercials for our clients.
Below you will see an example of one of my favorite projects.
This campaign modernized the Christopher Designs brand and launched a creative commercial to depart from the typical style of a luxury diamond advertisement.
I created three different versions: Aesthetic B2C for the website, B2B for luxury jewelry retail stores, and Creative for TV & social media.
I wrote the script, gathered all of the materials & props, produced, and directed this commercial. I was given full creative liberty by the President of Glo, so I ran with it.
